With price transparency coming into effect at the end of 2018, law firms have struggled to interpret the rules and to know how best to display the information. There are several solutions out there, from doing the bare minimum to embedding engaging video and showing all the required information and more.
Conveyancing Analytics is one such solution. Designed in conjunction with the SLC and the Bold Legal Group and reviewed by the CMA and MHCLG, Conveyancing Analytics is a simple to use managed web service that both takes away the challenge of compliance and offers a clear competitive advantage.
It does this in 3 ways...
Firstly, it provides an Estimate Generator for firms who need one which means firms can present a comprehensive estimate of their fees to visitors to their web site which is still subject to a subsequent formal quote. All research points to such a feature driving up new business.
Secondly, it contextualises that cost estimate with a unique set of operational performance data gathered from authoritative sources. A firm’s residential purchase cases are displayed on an interactive map, the total number of cases is shown together with the average value of property acquired and the leasehold / freehold mix. This ensures price in isolation isn’t the sole determinant used by clients in selecting a conveyancer.
Thirdly, Conveyancing Analytics has partnered with Trustpilot to integrate their market-leading client reviews that are trusted by consumers across industries. 92% of consumers read reviews and over 200 law firms already have a presence with Trustpilot. Again, the positive impact of reviews is well documented and evidenced by clients themselves. As an added incentive, as part of Conveyancing Analytics, Trustpilot have heavily discounted their rates.
A key design principle underpinning Conveyancing Analytics was to make engagement for firms easy. There is a single web button that firms simply add to their web site (or indeed on any other site they care to) which takes a visitor to their bespoke page.
Pricing is based on the size of a firm’s conveyancing operation and starts from as little as £75 a month – which includes the Trustpilot licence as well.
SureMove Property Lawyers
“We wanted to make sure visitors to our site had the fullest possible picture of the value our clients enjoy.”
Kelly Fleming, SureMove Director
We are a niche business working in the residential property sector. As a disruptor to the legal sector we welcome enquiries from media, possible partners as well as law firms.